Pakistani entertainment industry known as the best and the most influential industry which has direct impact on viewers. Initially entertainment sector was not that much advanced as now in terms of technology but because of the strong content which includes the strong psychological effects with emotions, it became the most desirable asked by viewers. By the time this industry developed as commercialized which resulted the huge investment from stakeholders but beneficiaries were only few. Also nudity and vulgar languages became common in dramas, programs and shows etc.
جیت کا جنون اور بے انتہا لگن،
ہماری ثقافت، ہماری تہذیب کی ہوگی اب بہترین عکاسی،
نیوز میں کامیابی سمیٹنے کے بعد، اب بول انٹرٹینمنٹ بھی انڈسٹری کے افق پرجھلملانے کیلئے ہے تیار
— BOL Entertainment (@BOLEntOfficial) December 29, 2017
Due to this situation, the real essence of entertainment had completely missed from its origin and negative impact was extremely observed from viewer’s side. Here is the need of a channel which can provide the best entertainment by consideration Pakistan’s culture and values. As BOL announces of grand launch of BOL Entertainment in coming weeks, everyone is interested to watch the content which is being created by highly skilled, experienced artists, director and writers. BOL Entertainment also announces to keep Pakistan’s culture and values on priority and indicates to be the most competitive entity in entertainment industry.