WhatsApp introduced a feature in April that allows iOS business users to customise their account cover photos. This option will soon be available to Android beta users as well, which is great news for businesses that rely on Android devices.
The Android app, which allows businesses to personalise their profiles with an additional landscape image, is still in beta but will soon be available solely to WhatsApp Business customers.
The Android app, which allows businesses to personalise their profiles with an additional landscape image, is still in beta but will soon be available solely to WhatsApp Business customers.
Benefits of WhatsApp Business Cover Photos
The app’s new cover photo feature, according to WABetaInfo, will allow certain users to post an additional image behind their profile photo. The tool, which looks a lot like Facebook’s popular profile layout, was created to assist businesses improve the look of their profile or display more information about their brand.
The cover photographs will be visible to all WhatsApp users on both mobile and desktop platforms once the feature is completely implemented. However, not everyone will be able to use the feature; now, you must have a WhatsApp Business account to submit a cover photo. It’s unclear whether this capability will be available to normal WhatsApp users as well.
“Thanks to cover photos, you can enhance your business profile by adding a header image and when your customers and other businesses visit your profile, they will be able to view the cover photo.” – Spokesperson from WABetaInfo
The addition of a cover photo option isn’t the only thing WhatsApp Business users will notice. WhatsApp collaborated with meta and introduced a new service for businesses last month in an effort to make the platform more competitive, and the platform may also be rolling out a subscription for its business customers.
How Can My Business Add a Cover Photo On WhatsApp?
Simply download the latest beta version of WhatsApp Business to add a cover picture to your business account.
After the installation is complete, access your business profile via settings and click edit on the photo beneath your profile image to choose a cover photo.
Don’t worry if you haven’t been able to use the tool yet. Currently, the cover photo option is only available to a few firms, but it will be made available to a larger number of users in the coming weeks.
Grow Your Brand With Social Media
With WhatsApp’s user base growing by the week, activating this function will be a great method to fine-tune your brand communications and increase your business’s visibility.
While customising your business profile is a wonderful method to increase brand awareness, there are a variety of other strategies to drive visitors to your website.
Your company’s social media presence will improve across a number of platforms, from WhatsApp to LinkedIn, if you use tools like Hootsuite, Hubspot, and Sprout Social to develop your social media strategy.
Marketing, analytic, and scheduling services also aid in lead conversion, allowing more prospects to become paying clients. Learn more about the finest social media tools on the market by reading our guide to the top social media tools.
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